Social & Mobile Monetisation 2014

January 09,2014 From: ABC sources

  • Social & Mobile Monetisation 2014

     

    Aiming to improve sales and overall business through crafting engaging marketing campaigns and profitable customer relationships, Marcus Evans Group will hold Social & Mobile Monetisation 2014 at InterContinental Pudong Shanghai on March 5 to March 7, 2014. It will provide best practices on social media marketing, mobile video advertising, social commerce, Location Based Services (LBS), eCRM, social loyalty programmes and towards social business.

     

    Follow your own agenda with the choice of different streams during the breakout sessions:
    Stream One: Social & Mobile Marketing
    Stream Two: eCRM & Social Commerce Formulating a holistic social and mobile strategy

     

    Key Topics
    Achieving maximised business outcomes driven or influenced by social media and alleviating risks through a robust social strategy
    Panel Discussion: Achieving a profitable social business with POST (People, Objectives, Strategy, Technology)
    O2O (Online to Offline): Converting online hypes into offline sales
    Enhancing customer satisfaction and advocacy across the social and eCRM domains with customer data consolidation
    Maximising social recommendations for up-sell and cross-sell

     

    EXHIBITOR'S PROFILE:

    Why You Should Attend
    Social & Mobile Monetisation 2014:
    This Social & Mobile Strategy Monetisation (SMSM) conference will gather social media, and digital strategists together to share insights on:
    Driving social commerce outcomes
    Developing towards a social business
    Enhancing social and mobile marketing effectiveness and drive offline sales
    Strengthening social customer relationship
    Improving e-commerce performance

     

    Previous Attendees Include
    BASF (China) Co. Ltd.; China Unionpay; Coty Prestige Shanghai Ltd; Estee Lauder (Shanghai); Fleishman-Hilard China; Futian Shangri-La Shenzhe; Gazeley China; Glossybox China; Imaginex Group; Infineon Technologies China; Johnson & Johnson China Ltd; Lanxess Chemical China Co. Ltd; L'Oreal China; Michelin (China) Investment Co. Ltd.; Pierre Fabre (Shanghai); Pirelli Tyres Co. Ltd.; Precision Digital Marketing Ltd.; ProRelevant Marketing Solutions; SCUD Battery Co. Ltd.; Trendy International; United Family Healthcare




    by: Nate

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